FLOWCODE

BRANDING | VISUAL IDENTITY | DIGITAL MARKETING

Flowcode is the #1 QR code provider, offering a data analytics platform with tools such as first-party data collection, geo-reporting, and API integrations.

+Goal
Develop a comprehensive brand identity that ensures consistency across all touchpoints while reflecting Flowcode’s innovation, reliability, and approachability.

+Execution
Brand Identity: Created a cohesive visual system with clear guidelines for company-wide application.
Website & Product Design: Led creative direction for the website launch, designing the homepage, contact sales page, 5+ key pages, custom graphics, and iconography.
Performance Marketing: Directed creative across campaigns digital (paid ads, social) and Out-of-Home (billboards, transit ads), increasing brand awareness and online engagement.

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